3 Essential Brainstorming Questions Your Online Course Needs
Before the camera ever begins rolling on your online course set, you should have a general concept supported by detailed vision. Developing an online course, regardless of your specialty or topic, should have a focus conceptualized through brainstorming. Yes, the old schoolyard favorite among all the teachers you have had throughout your academic career. As pressing as your teachers may have been regarding brainstorming, they were actually on to something quite essential for your future business ventures.
Brainstorming is an important factor during the beginning stages of your online course development, as it may serve as a roadmap of sorts. Brainstorming for your online course can be a few hours of fun, motivating you for important next steps. It also doesn’t need to be employed in the strict sense many of your teachers may have instructed in the past. Your online course brainstorming session can be without restrictions, similar to a Silicon Valley think tank.
Maybe your online course brainstorming session consists of well-organized lists, or it may just be random scribbles in an old notebook, just like Sir Richard Branson. That’s right, Richard Branson, an entrepreneurial mogul worth $5.2 billion dollars, according to The Richest, still takes notes. According to Business Insider, Richard Branson’s secret weapon is an old notebook. It is said that he prefers putting pen to paper, as opposed to typing out thoughts and ideas on computers, tablets and mobile devices. This allows him to keep his focus on the idea at hand, free of distractions.
Keeping your fine tuned eye on what makes your online course shine, as students and purchases mount, is a vital first step. It may in fact be the most important step of your entire online course journey, as Richard Branson’s simple notebook approach continues to mount his success by leaps and bounds. While in those humble brainstorming beginnings, it is imperative to confront three essential brainstorming questions to move your online course forward.
Let’s take a closer look at the essential questions for online course success you need to ponder.
1. What do I want my online course to truly be about?
This simple question is the most challenging in many respects. Over the “course” of your fulfilling life, you have undoubtedly amassed a wealth of knowledge. Knowledge you can share via an online course. However, knowing which path to take when it comes to sharing your knowledge with others can prove to be a formidable roadblock. One great aspect of online courses is that you really don’t need to focus on just one topic. Your individual online courses can be as diverse as your vast knowledge in multiple areas.
The most vital aspect of this question is the here and now component. What do you want your first online course to truly be about? Sitting down with pen or pencil in hand is the first leap toward a fantastic journey. A wonderful way to approach this question is to think about all the amazing things you can talk about. Simply begin listing the various online courses you wish to develop, whether it is effective marketing, or building a kitchen cabinet. The topics are as endless as your abilities.
Once you have a list in hand, begin with something you feel would be easiest. After all, this is your freshman attempt, and your learning curve will be built on this one foundational online course. There are various online course platforms, such as eCoaches, allowing you to really enhance your audiences’ experience with live online sessions for your eager students. This course hallmark is a dividing line that sets eCoaches apart, giving you the opportunity to really connect and click on a personal level with your target audience in a meaningful way.
2. What is my online course’s aim?
Developing a course aim is another foundational component necessary for your online course delivery and success. Imagine having an idea that can reach a target audience of thousands, but your message is simply lost among PowerPoint presentations and endless screen captures. Missing the mark when it comes to connecting with your audience can sink an online course ship on its way to port.
Your online course aim should be the message or knowledge you want your audience to walk away with. For example, if your course encompasses English phrasal verbs native English speakers use, your course aim will be for your audience to finish your course with knowledge of new English phrasal verbs, and how to put them into practice. This is of course one humble example, as many of your courses represent vibrant potential.
Once you know what your online course will truly be about, really put those hamsters on the wheel in order to find your course’s aim. Think of the many messages you will put into practice during the duration of your online course, and select one, or two, which will really be the focus.
This is also pertinent for all of you eCoaches with online course aficionado aspirations. You want your live course sessions to follow the same guidelines as your recorded lecture based online courses. This will give a seamless symmetry to all your courses, and keep students clicking purchase, because they simply know the quality of your online courses.
3. What is my online course target audience?
Now that your online course subject and aim have been scribbled, or neatly annotated in your brainstorming notebook, it is time to give your target audience a bit of attention. Finding a target audience for your online course doesn’t need to be a challenging endeavor. Simply think like a potential student searching for a course like, or similar to your very own. What is your online course about, and what is your aim? These precursor questions allow you to narrow in on your target audience.
For example, if your online course presents English phrasal verb material, and your course aim is for non-native speakers to walk away with practical English knowledge regarding phrasal verbs, your target audience begins with non-native English speakers. This is the target audience foundation you will build upon. How many non-native English speakers are there in the world? A whole heck of a lot! It may be beneficial to further narrow your target audience based on region, complimenting your online course with the non-native English speaking audience’s native tongue.
Developing your online course through eCoaches is an exceptional way to connect with your target audience in a capacity unknown to many online course platforms. Choosing to build your first, or next, online course with eCoaches allows you to not only offer your target audience the usual lecture platform. It also allows you and your target audience to connect live in a virtual classroom. Imagine building a bond with an audience enthralled to purchase the remainder of your online courses, all because of the rapport you developed in your live session.
These essential questions are key aspects to developing an online course foundation that will take some of the weight of the upcoming steps to your course development off. The planning stage to any entrepreneurial project is possibly the most important. Ensure you hold your online course notebook close as you continue down a path to mentorship and monetary gains. Beginning your journey with a bit of creative brainstorming may allow you to hone skills for future course success. Putting a live eCoaches session into your online course lecture series will also boast a package of learning possibilities unfound anywhere else.